The Skincare blog

The best natural skincare tips

The best natural skincare tips

“Love the skin you’re in!”

“Beauty is not skin deep!”

You’re all for self-love and embracing who you truly are. You believe that confidence is key for a successful life. And you are a huge advocate of being comfortable in your own body.

If only your skin was a little bit smoother… or finally free from those acne scars. Maybe, just maybe you could find a way to lose those dark circles around your eyes, and then you’ll love your skin.

The fact is, we all want beautiful skin. And that’s perfectly normal. Here are some natural tips to help you achieve your best skin ever.

 1. Beauty sleep

Have you ever looked in the mirror after a particularly restless night? Your skin needs to rest just as much as you do. A lack of sleep can lead to issues like puffy eyes, dark under-eye circles, drooping eyelids and wrinkles. This is caused by cortisol, the stress hormone in our bodies. The more we sleep, the lower the levels of cortisol in our bodies. According to experts, we should aim for 7 to 8 hours of sleep nightly.

2. Sweat it out

Here’s that extra boost of motivation you need to start working out: Regular exercise helps to nourish your skin. When you are active, blood flow throughout your body increases, which carries oxygen and nutrients to your cells, including your skin. The increased blood flow also carries free radicals away from your skin, essentially cleaning your skin from the inside out.

3. Protect your skin from the sun

The UV rays from the sun can wreak havoc on your skin if you’re not careful. As a result, wearing sunscreen outdoors is vitally important. But don’t just stop there. Opt to walk in the shade when outdoors. Sure your sunscreen helps, but remember it will wear off throughout the day. To be safe, take refuge in the shade whenever possible.

4. Drink up

The water you get from food and drinks moisturizes your skin, keeping your skin firm, smooth and healthy. However, your body feeds higher priority organs first. So if you’re dehydrated, all the water goes to your internal organs first, leaving your skin parched. So be sure you’re getting enough fluids to feed your vital organs as well as your skin. Once you’re dehydrated, your skin will tell you.

5. Fret not

You have probably heard of ‘cortisol’ at some point in your life. It’s a well-known enemy in the skincare world and beyond. Cortisol is the stress hormone found in our bodies. The more you stress, the more of it your body produces. This can disrupt collagen production which then leads to wrinkles and dry skin. Sleep more, get a massage, workout - do whatever you need to do to keep your stress levels down. Your skin will thank you for it.

The products you use also play a big part in the health of your skin. So it’s important to ensure you’re choosing products with skin-loving ingredients, like the Fortify+ germ-fighting skin care line. Ultimately though, achieving beautiful skin goes deeper than just using the best products. Health is beauty, after all. So drink up, sleep tight and get active daily to achieve gorgeous skin.

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What are the benefits of face mists?

What are the benefits of face mists?

Face mists can do wonders for your skin. In fact, very few skin care products out there can multitask as well as these refreshing sprays. They are often packed with skin-loving luxurious ingredients that pamper and nourish your skin. And the best part? You can use them any time of day or night, whether you’re at home or on the go for a nice, refreshing boost to your skin.

 Who can use face mists?

There are face mists on the market for every skin type. It’s just a matter of learning your skin type and picking the right one. If your skin is on the drier side, then choose a mist with delicious essential oils. If you have more sensitive skin, or if your skin is a bit more mature, then choose a face mist with aloe vera for some extra pampering. 

Are face mists necessary?

Will your skin be an absolute mess without a face mist? Probably not. Will you see any real improvements in your skin when you use a face mist? Absolutely! While skipping the face mist won’t ruin your skin, the benefits of using one are honestly too good to pass up. Plus it’s super quick to apply (a couple sprays and you’re done!) and very affordable. And you can use it any time, anywhere.

benefits of face mist


What are the benefits?

A few sprays of face mist can leave you feeling unbelievably refreshed. That quick refresh on a particularly sweaty day is enough to make it worth it. But the benefits don’t end there. Here are a few more benefits of using a face mist on your skin:


  1. Instant hydration

Using a face mist is the quickest way to get some moisture in your skin. And you don’t have to mess up your makeup to do it. Simply spritz it on throughout the day to keep your skin nice and dewy. To ensure you’re getting the maximum hydration, look for face mists with super hydrating ingredients like hyaluronic acid.

  1. Soothes sensitive skin

If you have sensitive skin or more mature skin, choose a formula that contains gentle ingredients like aloe vera to soothe and tighten your skin. Face mists work very well for sensitive and mature skin types, as you don’t need to touch or rub your skin as with a regular moisturizer.

  1. Set your makeup

There are some face mists on the market that double as setting sprays. You get all the moisture benefits of a regular mist, along with the setting properties to help your makeup stay in place for much longer.

  1. Fights bacteria

Bacteria on your face can get you sick once they enter your body, so it’s important to keep your face clean at all times. Doing your full skincare routine several times a day is simply not feasible. The next best thing? A well-chosen face mist. Choose a face mist with germ-fighting ingredients, like this Fortify+ Protecting Facial Mist, to keep your face clean and protected throughout the day.

Face mists are beyond versatile, and they give your skin the quickest moisture boost. A single spritz and your skin will instantly look dewier and brighter. And when chosen correctly (no alcohol, thank you) they can be used again and again throughout the day.

Fortify+ offers a high-quality face mist with zeolite as one of the main ingredients. Zeolite is known for its ability to slow the growth of germs and microorganisms on your face.


best facial mist


Fortify+ Protecting Facial Mist


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Natural Germ-Fighting Skincare: A New Meaning For Clean Beauty

Natural Germ-Fighting Skincare: A New Meaning For Clean Beauty

What is germ-fighting skincare? And why is this the next big thing in Beauty?

Over the years, the beauty industry has seen a number of buzzwords. Clean beauty. Natural skincare. Vegan-friendly. Eco-friendly. And how could we forget the old faithful “organic”? With the recent world health crisis (ahem COVID-19), it seems consumers' beauty regimes have changed focus. There’s now a demand for regular beauty products with antimicrobial properties.

And so a new buzzword was born: Germ-fighting skincare.

germ-fighting skincare

Germs are easily transferred to your face and this is where viruses and pathogens are contracted into the body - through the eyes, nose and mouth.

Germs are everywhere. On your phones, laptops, purses, cutting boards, and a number of other surfaces you touch every day. Each time someone coughs or sneezes, they are adding even more germs to the air. It takes nothing for your face to come in contact with these microorganisms as you go about your day. While it’s impossible to completely avoid germs, there are things you can do to reduce your exposure.

Germs entering the body can directly lead to illnesses.

There are many different types of germs out there, including bacteria and viruses. Too much exposure to these can eventually lead to illness in humans, which is why some amount of germ-fighting is needed. One of the easiest ways to prevent illnesses from germs is by keeping your face clean.

But how do you protect this delicate area from germs without harsh antibacterial products?

Fortify+ Germ-Fighting Skincare

Fortify+ Germ-Fighting Skincare

There are some new beauty products that have emerged on the market, claiming to have germ-fighting properties. But most are alcohol-based and can harm and dry your skin.

Fortify+ has built an entire skin care line based on one well-known germ-fighting ingredient: Zeolite. This natural mineral is very gentle on the skin and has been proven to fight germs by slowing down the growth of microorganisms.

This makes it the ideal ingredient for your facial beauty products, because it combats bacteria and germs without the negative effects of most other antibacterial ingredients like alcohol..

Fortify+ Germ-Fighting Skin Care Line

Fortify+ Purifying & Protecting Facial Cleanser, $13.99

Remove germs and grime and leave your skin soft and moisturized. This cleanser helps to protect, purify and replenish your skin.

Fortify+ Hydrating & Protecting Facial Sheet Mask, $14.99

Infused with quality skincare ingredients like Zeolite, Hyaluronic Acid and Aloe Vera, these sheet masks are great for keeping you germ-free and moisturized.

Fortify+ Moisturizing & Protecting Facial Serum, $23.99

Achieve a more youthful appearance and the added benefit of germ protection with zeolite. This serum is chock full of moisturizing ingredients to revive your skin.

Fortify+ Nourishing & Protecting Facial Moisturizer, $24.99

It’s not just the lines and wrinkles you want to remove from your face… though that’s a pretty great start. This moisturizer helps do just that, all while fighting the germs on your face.

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Tips for Choosing the Right Facial Cleanser

Tips for Choosing the Right Facial Cleanser

Facial cleansers come in many different forms: bars, foams, gels, creams and more. And there’s likely a cleanser out there for every single skin issue that we face. With the sea of facial cleansers available on the market, how do you narrow down your choices? How do you pick the best one for your skincare needs?

5 Tips To Choose The Right Facial Cleanser

Sure, some amount of trial and error is necessary to find the perfect cleanser for your face, but going in with a plan helps you to drastically narrow down your choices. Here are five tips to help you choose the right cleanser for your skin.

  1. Know your skin type 

This is a no-brainer. There are a ton of skincare options available for every skin type. The four basic types of healthy skin are dry, oily, combination and normal skin. Identifying your skin type is an important step because choosing the wrong skincare product can lead to irritation or excessive dryness or oiliness.

Dry skin tends to be flakier while oily skin gets oily shortly after washing. A combination skin type is one where some parts of the skin are prone to dryness and others to oiliness. And finally, normal skin is simply skin that produces just the right amount of oil.

  1. Avoid harsh cleansers

Regardless of your skin type, harsh facial cleansers are a no-go. Many cleansers marketed for oily skin end up stripping your face of its natural moisture. After which your skin responds by producing even more moisture. So no matter your skin type, it’s always best to go for a gentle cleanser.

  1. Check the ingredients

There are some ingredients that are best avoided when it comes to choosing a facial cleanser. Sulphates and alcohol, we’re looking at you. Look for cleansers with gentle ingredients like aloe vera. If you want to be extra cautious, look for a well-made all-natural facial cleanser.

Quality cleansers help to rid the face of microorganisms that we’re exposed to daily. Your face is constantly being exposed to germs from your surroundings, whether you realize it or not. So a good facial cleanser is necessary each day. Remember your face is where pathogens often enter the body and cause illness.

  1. Test first

Using the wrong product on your skin can lead to allergic reactions and all sorts of skin issues, so it’s best to go with caution. Before lathering your face with a new cleanser immediately, try it on a small patch of skin. If your skin doesn’t react negatively, continue to use the cleanser for about a week or two while observing your skin closely. 

  1. Don’t over-cleanse

Cleansing your skin too many times a day, or for too long, can actually have damaging effects, stripping the skin of important oils. Excessive washing can also often lead to dryness and irritation. So keep your cleansing time reasonable. We recommend cleansing no more than twice a day for about 60 seconds at a time. 

Ultimately, skin care is personal to each individual, so be sure to choose your facial cleanser based on your skin type and your own skin care needs. Fortify+ specializes in bacteria and germ-fighting facial cleansers, with the main ingredient being zeolite - a gentle, non-drying natural mineral that slows the growth of microorganisms on your skin.

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Benefits of using face wipes

Benefits of using face wipes

You’re the first to admit it: a skincare routine is vitally important if you want gorgeous healthy skin. But it’s not always easy. Sometimes you’re just too tired after a long day of work. Other times you’re out and about and can’t get to your favorite products. And then there are times when all is well - you just don’t feel like doing a whole routine.

Face wipes.

That’s the simplest solution in all those situations. They are easy to grab for a quick refresh when you’re on the go. And while they definitely don’t replace a proper cleanser, they are great for filling in when you can’t get to your regular products right away.

Fortify face wipes for skin care


Are face wipes good for your skin?

It depends. Face wipes are amazing in a pinch. But their effectiveness at cleaning your skin depends on a number of things.

The first thing to consider is what’s on them. Many generic wipes are coated with alcohol that dries the skin. Not good. It also depends on the type of wipe you’re using. Regular cleansing wipes are useful for short-term cleaning, but they are not very effective at removing makeup.

They are perfect for removing sweat and excess grime from your skin, which goes a long way in preventing body acne.

So what’s the verdict? Facial wipes are very convenient, and it’s good to have a few on hand at all times.

Keeping a healthy skin with a skincare routine


Fortify+ Cleansing & Protecting Face Wipes

The Fortify+ Cleansing & Protecting Face Wipes are made with premium, all-natural ingredients to keep your skin in the best possible condition. Here’s how you benefit:

1. Cleans & fights germs
The Fortify+ face wipes are very effective at actually cleansing your skin. They are made from quality ingredients like zeolite which is clinically proven to fight off germs. These cleansing wipes also work very well to draw out dirt, oil, and impurities.

2. Moisturizes skin
These wipes feature quality products such as aloe vera and hyaluronic acid which work really well at keeping your skin nice and refreshed.

3. Easy to use
The Fortify+ Cleansing Wipes are great for people on-the-go. Whether you’re traveling or are simply too busy to get to your full beauty routine, these wipes make the perfect filler.


Face wipes for skincare


Are you ready to take your skin care to the next level? Fortify+ is the future of skincare. With Fortify+, it’s not just about your beauty - we care about your health too. All our products include zeolite, a germ-fighting ingredient that slows the growth of germs and other microorganisms on your skin.

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What is a Face Serum & Why You Need One

What is a Face Serum & Why You Need One

Are you still trying to build your perfect skin care regimen?

You scour the internet to find out what everyone else is doing for their skincare, and you just love trying out new products.

You truly believe that your skincare routine is good enough… but you just want it to be perfect. That’s normal. We all want to look our best at all times. And since the skin is the largest organ on your body, it’s one of the first things people will notice about you.

Healthy skin tips

Acne, hyperpigmentation, fine lines (and wrinkles!), enlarged pores, dryness, oiliness…

There’s just so much to consider.

Thankfully, you have a powerful skincare product at your disposal to fight most, if not all, of those skin issues.

What is a face serum?

Serums are moisturizers on steroids. They have far more active ingredients than regular lotions, and these target specific skin concerns. Popular ingredients in serums include hyaluronic acid, aloe vera, vitamin C, snail mucin and more.

They are of a thinner consistency than regular moisturizers, and are specially formulated to penetrate deeper into the skin.

Do you want to age gracefully?

Then it’s time to make room in your skincare routine for facial serums.

Facial Serum for skin moisturizing and protection

Benefits of face serums

There are many benefits of adding serums into your daily skincare routine. Below is a list of reasons you should get a face serum for your routine.

1. Serums reduce dark spots

Exposure to the sun, acne scarring and aging can cause dark spots or hyperpigmentation to develop on your skin. A serum that contains glycolic acid is best for this condition.

We recommend this moisturizing and protecting face serum.

This serum can be used daily on your face and neck after cleansing, and works well as a makeup base or moisturizer.

2. Serums reduce signs of aging

If you are battling with fine lines and wrinkles, then a good face serum is just what you need. A serum that contains hyaluronic acid penetrates deeply into your skin to fight off fine lines and wrinkles

This premium facial serum hydrates and revives your skin, giving you a youthful appearance.

3. Serums aid in dry skin issues

There’s nothing worse than having dry cracked lips and ashy skin. And shriveled hands do an incredible job at making you look much older than your age.

The aloe vera in this facial serum works very well to keep your skin plump and hydrated.

Fortify+ Facial serum for skincare moisturizing and protection

Face serums with a twist

How would you like a facial serum that cleans your skin as you sleep?

The Fortify+ Moisturizing & Protecting Facial Serum does exactly that. The zeolite-based formula works to fight off bacteria and other microorganisms on your skin, while keeping you nourished and hydrated.

Zeolite, the base component of this serum, has been clinically proven to reduce the growth of bacteria and other microorganisms on the skin over time.

And there you have it. The best kept skin care product on the market. Be sure to stock up on your serum to ensure you’re getting the most out of your skincare.

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Here’s How Fortify+ is Using the Power of Zeolite to Change the Face of Skincare

Here’s How Fortify+ is Using the Power of Zeolite to Change the Face of Skincare

On the surface, it sounds like a fictitious planet from a Marvel comic or something that Superman could have possibly been allergic to. But zeolite is as real as hydrogen or oxygen, and perhaps as important. At least that’s the position of Fortify+, and it’s a position backed by chemists and dermatologists.

Zeolite is a volcanic mineral known for its unique filtering properties. Absorbent on a molecular level, it has a unique array of honeycomb-like cages that attract pollutants by ion exchange. This accounts for its strong antimicrobial properties, which have been clinically proven to slow and reduce the growth of microorganisms and bacteria for extended periods of time.

Natural Skincare

All this makes zeolite a great choice as a component for skincare solutions. And it’s a real game-changer too. Unlike alcohol - a main ingredient in most traditional skincare products – zeolite is gentle on the skin and doesn’t cause irritation. And it still manages to cleanse and protect the skin as effectively – if not more so – than alcohol.

With extensive insight into the benefits of zeolite and how that could be applied to skincare, Fortify+ set out to create a skincare line that would address the evolving needs of our new normal.

Modern lifestyle challenges require modern solutions and skincare is no different. Now more than ever, there is a need for skincare products that provide an extra layer of protection while cleansing the skin without drying it out.

organic skincare brand

Fortify has answered the call with a skincare line that harnesses the power of zeolite to fight threats from germs, bacteria, and microorganisms in the environment. But the products don’t just stop there. They also nourish and hydrate skin, thanks to additional ingredients like hyaluronic acid, known for its ability to moisturize, improve skin tone, and reduce the appearance of dark spots, and aloe vera, with its universally celebrated skin-soothing properties.

Bacteria-fighting skincare is not just a buzz phrase. It’s a necessity as airborne pathogens continue to change the way we work and play. The face is where many illnesses and viruses enter the body, but it’s also very delicate, so it’s definitely not a place where abrasive antibacterial ingredients such as alcohol should be used.

Thankfully, the solutions from Fortify+ will provide much-needed protection and relief without throwing off the skin’s balance. And since all products are natural, non-toxic, and vegan, they’re perfect for all skin types. Which is good news for anyone looking for that added layer of protection from their skincare solution, thanks to the power of zeolite.

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Healthy Skincare Trends for 2021

Healthy Skincare Trends for 2021

Discover the healthy skincare trends for 2021

New year, new you! That’s the mantra for most people at the start of each new year. It’s a time where we reflect on our progress from the previous year and start looking for ways to improve our lives in the new year. A major focus for many people at this time of year is skincare.

Everyone wants to achieve their best skin ever, and that’s a good thing. Your appearance really does matter. Life as we knew it changed completely in 2020, and we’ve had to adjust every part of our lives to keep up with the changes. Your skincare routine is no different.

It’s vital to ensure that your skincare routine is addressing your current skincare needs. Here are some of the top healthy skincare trends to look out for in 2021:

  1. Skinimalism

Life seems to get crazier and more stressful by the day. The stress of life coupled with an increasing concern for the health of the overall environment is leading more people to opt for simpler, more natural skincare options. These include clean beauty products that are cruelty free, and made from safe, natural ingredients.

  1. Skin barrier repair

COVID-19 has caused us all to start wearing face masks, washing our hands and using alcohol-based sanitizers more regularly. The excessive skin cleansing and the wearing of face masks has caused many people to develop sensitive skin issues. As a result, more people are looking for ways to protect and repair their skin barrier - the uppermost layer of skin that holds in moisture and keeps out irritants.

Skin repair proteins like collagen, and hydrating heavyweights like hyaluronic acid really help to strengthen your skin’s barrier. So you’ll see an increase in demand for moisturizers and other products containing these ingredients.

  1. Microorganism and germ protection

The year 2020 was a wild one, to say the least. And the effects of that year have extended into 2021 and for the foreseeable future. With the spread of the virus, skincare has largely shifted to focus on fighting microorganisms and germs. And we’re not talking about mere hand soaps and sanitizers here. People are looking for antibacterial products, from cleansers to moisturizers and serums.

Fortify Protecting Facial Mist

Zeolite Bacteria-Fighting Skincare

Beauty ingredients like zeolite are now more prominently featured in the skincare spotlight as a result of COVID-19. Zeolite is a natural mineral with unique antibacterial and antimicrobial properties. It slows the growth of unhealthy microorganisms, and is far gentler on the skin than mainstream ingredients like alcohol.

These are some of the skincare trends you’ll definitely be hearing about this year, and with good reason. In response to the growing demand for natural, bacteria-fighting skincare that protects and nourishes the skin, Fortify+ developed a complete skincare line based on the current skincare superstar: Zeolite.

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Best Skincare Products For Your Daily Routine in 2021

Best Skincare Products For Your Daily Routine in 2021

Best Skincare Products For Your Daily Routine in 2021

A good daily skincare routine is important for keeping your skin youthful and healthy. Believe it or not, a proper and consistent skincare routine will also lift your confidence - when you look your best, you will feel great. That being said, a good skincare routine is only as good as the products you use. The right skincare products will heal and nourish your skin, keeping bacteria and wrinkles at bay for years to come.

We’ve put together a simple and effective daily skincare routine for you, along with a cheat sheet with the best products to use in every step of your routine.

Daily Skincare Steps 

Your skincare routine does not have to be complicated to be effective. By following a few simple steps in the morning and evening each day, you can see a massive improvement in the overall appearance of your skin. We’ve put together a very simple and effective skincare routine you can follow to achieve your best skin.

  1. Cleanse

Makeup, sunscreen, dirt, oil, sweat… the amount of gunk that accumulates on your skin over the course of a day is quite surprising. So it’s vitally important for you to properly cleanse your skin every evening before bed. For most people, once you’ve properly cleansed the night before, a quick rinse with pure water is usually enough in the mornings.

  1. Mask

Masks can be done any time of the day, as long as you have a spare 10 - 30 minutes. They might seem like an unnecessary luxury, but masks pack a serious punch in your overall skincare routine, especially when it comes to hydration, smoothing and repairing your skin.

  1. Treat

Treatment is crucial for really targeting specific skincare concerns. Serums are the most popular products used for treating skin issues. Their more concentrated formulas make them true heavy lifters in your skincare. Other treatments include eye creams, gels and pads to help reduce puffiness, dark circles and fine lines.

  1. Moisturize and protect

A proper moisturizer is the foundation of a truly healthy skincare routine, no matter your skin type. The right moisturizer keeps the upper layer of your skin properly hydrated throughout the day, making it more effective at protecting itself from the sun’s rays, bacteria, the weather and pollution. 

Skincare Routine Product Cheat Sheet


  1. Fortify+ Purifying & Protecting Facial Cleanser, $13.99

A premium facial cleanser infused with quality ingredients like Hyaluronic Acid, well-known for it’s superb ability to hydrate the skin, lock in moisture and smooth out fine lines and wrinkles. This product is very effective at cleaning your skin and unclogging pores - without drying or damaging your skin.

  1. Fortify+ Cleansing & Protecting Facial Wipes, $9.99

Perfect for use on-the-go, or any time of day, these wipes contain zeolite which deeply cleans the skin while fighting bacteria, germs and other pollutants. Hyaluronic Acid and Aloe Vera in these wipes keep your skin moisturized and feeling refreshed throughout the day.


  1. Fortify+ Hydrating & Protecting Facial Sheet Mask, $14.99

These sheet masks are infused with top quality skincare ingredients like Zeolite, Hyaluronic Acid and aloe vera. These ingredients work together to replenish and nourish your skin, while protecting you from bateria. 


  1. Fortify+ Moisturizing & Protecting Facial Serum, $29.99

This serum instantly produces a more youthful appearance by hydrating and reviving the skin. Plus you get the antibacterial benefits of Zeolite in this rich formula.

  1. Fortify+ Rejuvenating & Protecting Under Eye Pads, $12.99

This rich treatment contains collagen and absorbs beautifully into the skin surrounding your eyes, smoothing out fine lines and wrinkles, reducing puffiness and getting rid of dark circles. It reduces signs of aging and fatigue.

Moisturizing Fortify

Moisturize and protect

  1. Fortify+ Nourishing & Protecting Facial Moisturizer, $24.99

This moisturizer is perfect for reducing fine lines and wrinkles, thanks to the collagen ingredient. The aloe vera soothes and moisturizes skin even further, while the zeolite component works to heal your skin and fight off bacteria.

  1. Fortify+ Protecting Facial Mist, $13.99

This facial mist freshens your skin with a burst of light hydration, fights germs and bacteria that cling to the skin with zeolite, smoothes out fine lines and wrinkles, all without causing any damage to your skin. This is perfect for on-the-go or whenever you need a quick cleanse and refresh.

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